How to Handle ‘App Fatigue’ and Simplify the HR Technology Experience for Your Employees

Regardless of where you are in your digital transformation journey, you will probably have reached a stage most companies are at of having too much technology, and not enough time.

You know you are there when you have invested in one, or more, enterprise solutions and your employees are either finding it hard to remember where to find them, or don’t like using any of them enough to care.

COVID-19 and the rise of remote work has arguably made this situation worse by demanding a new breed of collaboration, communication, feedback, and learning tools, as well as a huge new demand for attestation, mobile wellbeing, check-in, and other health-related apps for employees.

Companies may employ multiple platforms to deploy these types of tools, leading to ‘App Fatigue’ from too many apps to use.

HR and IT inboxes will be inundated with mind-numbing repetitions of the same,

‘How do I…?”, “Where do I find…?”, “Can you please help me …?” type queries that, despite the availability of an uber-comprehensive FAQ Sheet, drains energy that could have been put towards more value-adding initiatives.

That’s if they even gain any traction at all, versus the worst-case scenario of becoming a dreaded “IT/HR white elephant’, joining what already may be a growing graveyard of such elephants, where ROI comes to die.

So how to solve the growing disconnect between:

  • objectives that drove the significant investment in the IT infrastructure in the first place
  • overwhelmed IT/HR departments that have to implement the solution, and
  • overloaded employees that have to solve problems with ‘the solution’, but either can’t /don’t /won’t

Regardless of which enterprise solution you have, what many companies are now finding out is a need to additionally invest in “experience systems” that sit in front of “transaction systems.”

According to global industry analyst Josh Bersin, during his opening keynote at this year’s HR Technology Conference in Las Vegas, “We’re not building software for HR anymore—we’re building it for employees. If employees don’t find it useful, if it doesn’t fit into ‘the flow of work,’ then it’s not going to be used.”

Enter ‘Employee Experience (EX) Tech platforms – technology driven next generation ‘employee portals’ that integrate all the various IT and HR applications needed to serve the transactions along the employee journey,  hiding from the user the complexity behind the scenes.

If the company switches out any of the systems for learning, or payroll or leave management for example, the employee need never know (hence, need never complain).

EX Tech is about to become big business and decision makers will soon be inundated with obtuse options and confusing choices in this space. Based on a recent user conference that Bersin attended in which 14,000+ companies were all searching for tools to integrate their entire end-to-end Employee (service) Experience, he pre-anticipated the flood of EX players that will inevitably saturate the market.

So what should decision makers be looking for when comparing between Employee Experience (EX) solutions?

If you are in Asia, you might leverage on the research of global advisory firm Gartner as part of your due diligence.

In the Gartner Hype Cycle report for Human Capital Management Technology, SelfDrvn, a leading provider of Employee Experience solutions, has been listed as a Sample Vendor for Employee Experience Tech for 3 years running (2018-2020). It is the only vendor headquartered in Asia.*

As a SaaS Talent Experience platform, SelfDrvn uses AI, analytics and personalized nudges powered by Microsoft Teams, to simplify the interactions that make up important touchpoints in the workplace experience, such as employee onboarding, learning, collaboration, giving and receiving feedback, recognition and rewards.

SelfDrvn helps clients prevent/overcome ‘App Fatigue’ and achieve high adoption rate by applying gamification, positive psychology and behavioral science in our product design.

A case in point would be clients like software development firm Nettium, who launched a new Learning Management Software (LMS) software for their workforce just before the world was hit by pandemic and lockdown.

By integrating their LMS with SelfDrvn’s EX solution that addresses multiple engagement drivers such as feedback, recognition, goal tracking, rewards and recognition, Nettium achieved 82% of adoption of their new LMS within 20 days of launch. This was done without implementing any learning KPIs.

According to Thilip Endira, L&D Manager at Nettium, “What we like about SelfDrvn and their team of experts is that they will coach and guide you how to learn quickly and apply at the same time. We would very much recommend them to anyone who is looking to make changes to your workforce by not forcing through a KPI but rather formulating a strategic employee experience framework.”

SelfDrvn asked other clients what the demonstrated business outcomes of a great Employee Experience are for them, and this is what they advised:

  • Between 100-400% increase in monthly sales revenue
  • 5.5 fewer sick days per employee annually
  • 80% of employees completed self-directed micro learning
  • 250% improvement in employee productivity over 3 years

These high performance outcomes align with author Jacob Morgan’s research in a study of 250 companies that companies that invest in EX outperform those that don’t, being up to 4 times more profitable (‘The Employee Experience Advantage’, Wiley 2017)

If these are the kind of business outcomes that you need from your technology platforms so far, contact SelfDrvn for a minimal investment, highly customizable ‘gateway’ to back end systems that can be designed to make all sorts of employee-facing experiences better – giving you the technology ROI that generates quantifiable results in employee productivity, customer satisfaction, reduced employee turnover, and ultimately revenue generation for your business.

*Source: Gartner, Hype Cycle for Human Capital Management Technology, 2020, Helen Poitevin, 27 July 2020

Gartner does not endorse any vendor, product or service depicted in its research publications and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

SelfDrvn integrates gamification and technology with employee experience, making remote work more engaging and productive

SelfDrvn remote work solution now integrated with Microsoft Teams

With organizations transitioning towards remote or hybrid work arrangements, new employee experience technologies (EXTech) are fast transforming workplaces, bringing together employee experience and technology to enhance productivity and organizational culture. In line with this evolution, SelfDrvn recently announced the integration of Microsoft Teams into its employee engagement platform, as part of the company’s continuing innovation to make remote work more productive, rewarding and engaging with technology.


SelfDrvn is an interactive Service-as-a-Solution platform that uses gamification, social collaboration and data-driven positive psychology to enhance engagement within a company. The platform provides users with data-driven and actionable insights to encourage talent recognition, rewards positive behavior and achievement with appreciation badges, rewards points, and various levels.


With the integration of Microsoft Teams into the platform, users will be able to use SelfDrvn as the main hub for employees. In addition to SelfDrvn’s innovative features, users can now leverage Microsoft Teams’ productivity and engagement tools such as video conferencing, audio calls, file sharing and collaboration. These are crucial solutions particularly as organizations adapt to new ways to build trust with its workforce while keeping employees engaged in the face of social isolation.

SelfDrvn which is integrated with Microsoft Teams uses gamification, social collaboration, and data-driven positive psychology to drive employee productivity and engagement.


“In today’s uncertain business climate, we understand that forward-thinking companies need innovative ways of working to thrive in the new normal,” said Lam Mun Choong, Founder & CEO of SelfDrvn Enterprise. “To help companies go beyond enabling remote work with tools and technology, SelfDrvn, together with Microsoft, aims to empower collaboration with positive reinforcement and self-accountability.”


“According to the Work Trend Index by Microsoft, the total video calls in Teams grew by over 1,000 percent in March 2020, demonstrating how quickly employees are adapting to new tools to connect, collaborate and be productive. Partners such as SelfDrvn are leveraging Microsoft Teams to create new opportunities and lead digital transformation in their industries and customers,” said Pratima Amonkar, Senior Director and Area Lead Cloud Solution Partners, Microsoft Asia Pacific.


SelfDrvn was founded in 2015 and has since been gaining market traction with regional enterprise clients in professional services, telco, financial services and the retail industry across Malaysia and Southeast Asia. In the Gartner Hype Cycle for Human Capital Management Technology, 2020, SelfDrvn was recognized as a leader within the Employee Experience Technologies category, for its track record in improving employee productivity, customer satisfaction and revenue generation, as well as reducing employee turnover.


The latest update which features a Microsoft Teams integration is a strategic move based on the exponential adoption of Microsoft Teams as a preferred communication and collaboration hub.  To help our users navigate the enhanced integrated interface, SelfDrvn platform is also equipped with a digital assistant to help our users with their onboarding process,” added Lam.


“After deploying SelfDrvn across our organization, we saw a 250 percent increase in employee productivity and an 800% increase in goal achievement. The science behind what SelfDrvn does is impressive. And they are showing the results to prove it,” said Patrick Lim, Director, Nettium, a global online gaming, e-commerce and talent management solution provider based in Malaysia.


“What really excited us about SelfDrvn was the gamification aspect of the platform which is important in keeping our workforce motivated, engaged and competitive between teams when work is so repetitive, which is a large part of keeping our workforce productive,” said Ba U Shan-Ting, Group CEO of Domino’s Pizza Malaysia, Singapore and Cambodia.


With SelfDrvn’s Co-Sell Ready status and full suite of products integrated with Microsoft Teams, the company aims to make remote work more social, engaging, rewarding and productive. With highly customized partnership strategies underway, SelfDrvn is ready to leverage Microsoft’s partner channel and world-class products to increase reach, security, collaboration, and innovation capabilities.


About SelfDrvn

Founded in 2015, SelfDrvn is a Software-as-a-Service (SaaS) platform that helps employers improve engagement with their employees and customers through effective communications, gamification and behavioral analytics. Their mission is to enable a world where employee wellbeing is synonymous to company success, and their growth is a testament that this is possible with the right balance between psychology and process.

For media contact, kindly reach out to:
Michelle Ann Iking

Lam Mun Choong, on the Future of SelfDrvn as Featured on Microsoft Inspire Interview with Matthew Hardman, CTO of Microsoft APAC

In an interview featured on Microsoft Inspire, our CEO, Lam Mun Choong, talks about how he founded SelfDrvn in 2015 with a personal mission to create a culture at work where employees are SELF-driven, not BOSS-driven.

By learning from self-determination theory that Autonomy is a major source of motivation for employees, in practical terms, our digital talent engagement platform facilitates this by helping:

  1. EMPLOYERS create an elevated level of motivation for employees
  2. EMPLOYEES figure out how to be self-accountable for how they manage their working habits, level up their own skills, and ultimately manage their own careers.

Both the above become even more relevant today, with:

  • remote working becoming the norm that many companies still struggle to execute effectively
  • the acceleration of the gig economy meaning more people are becoming their own bosses

While we continue to be available as a standalone Software-as-a-Service platform, by integrating our solution with Microsoft Teams – arguably the new ‘virtual office’ for many global teams, employees can now have a seamless experience in:

  • staying organized with team tasks and goals
  • collaborating with teammates
  • providing timely feedback on work and performance
  • tangibly rewarding employees for good performance

Essentially, the SelfDrvn x Microsoft Teams integration makes management of employee productivity, recognition, and ultimately, wellbeing– all happen in the #flowofwork within Microsoft Teams itself.

In the not so distant future, with the combination of data we get from Microsoft Teams, and the structured data we can capture out of SelfDrvn, we will be able to automate the growth of talent based on behavioural and performance data to:

  • capture a more complete picture of how individuals collaborate with their teams
  • offer employees an intelligent career coach that can recommend them new skills to acquire
  • recommend mentors to learn from within the organization
The future is bright, and we look forward to the ongoing collaboration with Microsoft to give companies the culture of work they deserve.
The Legacy of Maslow 

The Legacy of Maslow 

Today marks the 50th Anniversary of Maslow’s death, the man responsible for the theory behind The Hierarchy of Needs. Maslow’s Theory, originally devised in 1943 is still the widely accepted foundation for understanding human motivations. In many ways he was the father of what SELFDRVN stands for. 


As technology advances, we are becoming increasingly disconnected from the people around us. Let’s not forget what it means to have human bonds. I’m talking about the moments you shared with the pioneering team that you used to spend late nights with in a small office to build the 100-man company you have today. Do you even remember your employees’ names and birthdays without Facebook? 


The humanity we show each other is the bridge that connects the employee to their full potential. It’s not the job description that enticed them to start their journey with you. It was the promise that they could become morebecome better, learn more, contribute more, be a more productive member of society. It’s not the bonus that motivates them to do a good job. It’s the celebrations in the office with the people we care about that makes us fight that much harder so we can all go home as heroes. 


These are the self-actualised forms of people, and what they look like. It’s never about the beanbags in the office or nap pods (though those would be lovely to have), it’s about whether your work makes an impact, and if people recognise those contributions. It’s a powerful thing.


And Maslow was onto it over 50 years ago! 


To honour the driving principles behind the power of our software and the values we champion, we invite you to tell us a story of one office hero in your company and why this person deserves the SELFDRVN “MASAWARD for the self-actualised. Think of it as an OSCAR for Employee Engagement. No speech about your mum though, keep it short and sweet so I can go home on time.

More details on the prize at a later date, so be sure to follow us on LinkedIn and Facebook for more details! 


SME’s Need to get a Few Things Right if They Want to Succeed

SME’s Need to get a Few Things Right if They Want to Succeed

Let’s get the boring stats out of the way. SMEs make up 97% of businesses in Malaysia and contribute nearly 37% of the country’s GDP.

That said, the AmBank BizConference on 1 November at the Kuala Lumpur Convention Centre (KLCC) was anything but boring.

The event featured several notable speakers and industry leaders who highlighted some of the crucial factors important to grow their businesses.

These include diversity, investing in people, technology and discipline.

AmBank BizCLUB Show, Ganesh Kumar Bangah, AmBank BizRACE, Vimaleswari K. Ramasamy, Lam Mun Choong, Sinan Ismail, AmBank BizConference, Leaderonomics, Hannah Tan, Vishen Lakhiani, Mindvalley, CEO Masterclass, Christopher Yap, Dato’ Sulaiman Mohd Tahir, SMEs

 The event kicked off with a welcome note by Dato’ Sulaiman Mohd Tahir, GCEO of AmBank, who emphasised the bank’s commitment to helping SMEs in the country “grow to the next level.”

AmBank BizCLUB Show, Ganesh Kumar Bangah, AmBank BizRACE, Vimaleswari K. Ramasamy, Lam Mun Choong, Sinan Ismail, AmBank BizConference, Leaderonomics, Hannah Tan, Vishen Lakhiani, Mindvalley, CEO Masterclass, Christopher Yap, Dato’ Sulaiman Mohd Tahir, SMEs

 Roshan Thiran, CEO and co-founder of Leaderonomics followed with an energising discussion about how he, with his team, transformed a failing aircraft parts repair shop to the world’s best. He pointed out that talent isn’t everything. Rather, it’s the effort that people put in that counts.

AmBank BizCLUB Show, Ganesh Kumar Bangah, AmBank BizRACE, Vimaleswari K. Ramasamy, Lam Mun Choong, Sinan Ismail, AmBank BizConference, Leaderonomics, Hannah Tan, Vishen Lakhiani, Mindvalley, CEO Masterclass, Christopher Yap, Dato’ Sulaiman Mohd Tahir, SMEs

 The importance and impact of diversity, not only of race or gender, was highlighted by Haresh Khoobchandani, CEO of REA Group. He encouraged SMEs to go beyond boundaries and be innovative in their solutions, citing how old and new are combining in India where modern Amazon is collaborating with the traditional Dabbawalas to deliver products to consumers.

AmBank BizCLUB Show, Ganesh Kumar Bangah, AmBank BizRACE, Vimaleswari K. Ramasamy, Lam Mun Choong, Sinan Ismail, AmBank BizConference, Leaderonomics, Hannah Tan, Vishen Lakhiani, Mindvalley, CEO Masterclass, Christopher Yap, Dato’ Sulaiman Mohd Tahir, SMEs

 The audience was also treated to a special live TV interview session as part of the AmBank BizCLUB Show with Ganesh Kumar Bangah, co-founder of MOL and interviewer, Roshan. Ganesh talked about how he identified a gap in the market for his product, being the first company from Malaysia and SEA to list on NASDAQ, and lessons he learned in the process.

AmBank BizCLUB Show, Ganesh Kumar Bangah, AmBank BizRACE, Vimaleswari K. Ramasamy, Lam Mun Choong, Sinan Ismail, AmBank BizConference, Leaderonomics, Hannah Tan, Vishen Lakhiani, Mindvalley, CEO Masterclass, Christopher Yap, Dato’ Sulaiman Mohd Tahir, SMEs

Vimaleswari K. Ramasamy, MD of IHS Markit Malaysia; Lam Mun Choong, CEO of SelfDrvn Enterprise and Nettium; and Sinan Ismail, CEO of Digital Durian Animation Studios came together for a panel discussion. In the interactive session, the panellists talked about how tech is transforming SMEs and why it is crucial that SMEs adopt modern technology to stay ahead.

They explained that as technology and access to data has become easier and cheaper, the only limiting factor for SMEs in their willingness to take up new technology. Mun Choong pointed out that while the free trade zone in Malaysia creates opportunities for SMEs to sell their products to the world, it also opens them to increased competition from global brands that have since adopted modern technology.

AmBank BizCLUB Show, Ganesh Kumar Bangah, AmBank BizRACE, Vimaleswari K. Ramasamy, Lam Mun Choong, Sinan Ismail, AmBank BizConference, Leaderonomics, Hannah Tan, Vishen Lakhiani, Mindvalley, CEO Masterclass, Christopher Yap, Dato’ Sulaiman Mohd Tahir, SMEs

Hannah Tan, COO of Qiibou Group of Companies, in a chat with Roshan (which was aired on Facebook Live) talked about challenges she encountered growing your companies. Her advice to budding entrepreneurs is “Make it your goal to be disciplined and success will follow.”

The AmBank BizConference also featured a special CEO Masterclass with Vishen Lakhiani, CEO of Mindvalley, who shared seven key points that business owners and leaders can use to create top-performing teams. These are creating attraction, find the right fit, establish a common code, happiness, growth, meaning, and significance.

In the closing speech, Christopher Yap, AmBank’s business banking MD, thanked all the participants for being there. He also called on SMEs to join the AmBank BizRACE where they can win prizes worth over RM2 million, which include CEO coaching and mentoring and a leadership development programme.

A recurring theme throughout the conference was the importance of employees in building a world-class brand. As competition becomes global with advances in technology, it is crucial that Malaysian SMEs explore ways to create diverse teams and invest in them to develop a winning mindset.

Pin It on Pinterest