Engaging and Empowering Employee in Retail Industry

Engaging and Empowering Employee in Retail Industry

In a retail industry goods and services are sold to customers through various distribution channels and different business approach aiming to increase profits. Every industry faces its own challenges and pain points and there is no exception for retail industry. Large retailers have successfully set up the inventory management system, marketing plans and solid customer base yet they face different challenges for instance in engaging their employees and utilization of technology in business or moving from traditional approach to a modern way of operating businesses. A few retailer front liners’ pain points and solutions are highlighted below.


Pain Point 1 : Managing Ever Changing Customer Needs 

Customers love to change their needs and their preferences frequently. Adapting to seasonal trends such as hiring seasonal worker, festival campaigns and creative marketing approach during festive season helps retailers to thrive and achieve their business goals. Getting rid of traditional learning methods and follow the customer buying pattern and needs determines business success.

Solution : A bite size learning such as Podcast and Vodcast and other tools that SelfDrvn has introduced helps to increase the interest and speed of learning among learners. They now understand learning is in our hands and just a click away


Pain Point 2 : Increase Training Efficiency among the Retailers 

The conventional training in the retail industry can be expensive, time consuming and fail to meet the goals. The cost of getting the outlets employee can be exorbitant both in terms of time, sales loss and money.

Solution : SelfDrvn solutions harness the power of an engaging learning platform with anytime and anywhere access. No more additional 8 hours’ time for training, they can learn on the go with mobile application during the break and free time and engage closely with their colleagues.

Mobile learning or more commonly known as m-learning support learning with the learning needs and gives them the flexibility to learn and make learning more interactive and engaging. Many task and communication efforts with their colleagues can be done electronically with their own pace.


Pain Point 3 : Employee Engagement, Retention & Talent Development

Lack of engagement highly contributes to high staff turnover within retail industry, and is hitting high in several countries. Employees that stays around are working within an uninspiring work atmosphere. This leads to low engagement levels gearing towards unable to foster talent and unleash their true potential.

Solution : It’s time to roll-out #gamification in your engagement strategy. Learners tend to love your training content and wants to come back for more as they seek to top your Leaderboard with points and several badges. The retail industry is highly seeking for engagement champion and we in SelfDrvn is here to help them achieve their goals through our platform.


SelfDrvn Tailor Made Solutions

Journey on Retail App This client of us is experiencing fragmented communication across WhatsApp and email without no direct channel between HR and marketing teams. Furthermore, they lack of clear way to motivate employees across compliance, learning and performance outcomes and besides of managing customers, business and team, store manager is loaded with manual admin and coordination. Over the time this becomes a biggest pain point for our client and without further delay SelfDrvn jumped in to provide solutions.

Since internal communication is one of their biggest drawback, we focused on it and proposed the below solutions.


Key Results

Onboarding – Through Quest, SelfDrvn tool, it enabled HR onboarding checklist to be paperless, and step by step walkthrough for faster onboarding process. New joiners are now able to post on News feed and access to learning material via the platform. In other words, on-boarding becomes simplified and an easy walkthrough for new workers on compliance and learning.

Aligned Communication – SelfDrvn introduced a single platform for two-way communication channel, build effective communication that drives motivation & performance with easy information sharing. Employees are now able to connect directly with HR, Marketing for inquiries and it notifies employees for HR Approval in real-time. Employee has easily access to HR application and latest product updates and promotion can be shared or announced in a single platform.

Performance – By using our platform it allows individual KPI and goals to become transparent whereby Employees have a solid understanding on day-to-day responsibilities affect the company goals. This further enables healthy competition among employees through Leaderboard and helps to identify Top Performers and Under-Performers on a real-time basis that allows faster intervention especially for those who are under-performers.

Rewards & Recognition – We drive intrinsic motivation with rewards and recognition, promote positive behavior changes through timely recognition, acknowledge Top Performers with Real-World Rewards, publicize Achievements (Employee of the Month) to create multiplier effect. On top of that, leaderboard enables achievement transparency and healthy competition among employees. The platform allows publicly recognize top performer (Employee of the month) on the platform in real-time and also incentivise employees with real-world rewards

Retail Fontliners Engagement App 2 Retail Fontliners Engagement App

In a nutshell, SelfDrvn has successfully supported our clients in the retail industry in managing learning, engagement, rewards and recognition as well as performance using different and customizable tools and techniques.

A leading professional services firm – Managers Empowering Employees Through Recognition

A leading professional services firm – Managers Empowering Employees Through Recognition

“As we listen to our people’s feedback, we decide to focus on a few areas to enhance our employee experience. We try to cultivate a culture of real-time recognition in our company, where a simple token of recognition for a job well done can encourage our colleagues to feel appreciated and motivated.  Given that the younger workforce are digital natives, we opted for an flexible points and recognition app to consolidate our various people engagement activities into a single platform.”

Human Capital Leader, Big 4 Professional Services Firm

A prominent professional services firm

The Company is one of the “Big Four” professional services firm that provides audit assurance, tax, and consulting services. The Malaysia office employs over 2,500 employees.

How this Big 4 Professional Services firm increased employee motivation and engagement with SelfDrvn

The challenge – retention of valuable workers

The company was facing tough competition for millennial workers; a demographic that is tech-dependent and craves reward and recognition. Users of the existing employee recognition program were frustrated with the administrative burdens and lack of real-time recognition, resulting in unmanaged burnouts and subsequently leaving the organization.

The objective – enhance employee engagement and retention through the use of real-time recognition

The company wanted to improve user experience by providing point driven real-time recognition directly from managers to employees that are transparent with rewards and recognition feature for the redemption of points earned and awarding badges for the positive behaviour. The key driver for the success of the objective needed to be a reduction in administrative burdens and ease of use for employees and managers.

The solution – real-time rewards for high performing employees

Enter SelfDrvn  – a one-stop solution to engaging employees as well as their managers. SelfDrvn is a user-friendly, comprehensive employee engagement digital solution. It provides a consumerized user experience using mobile technology, gamification, and data analysis to transform the employee experience.

With the launch of the flexible points and recognition app powered by SelfDrvn, the company focused on three key features of the that enabled the company to achieve its objective of managers recognizing employees anywhere, anytime and track the results:

  • Rewards
  • Badges Allocation for positive behaviours
  • Report: Allocated Reward Transaction
  • Rewards Transaction Report

With the features above, employees are able to keep track of points rewarded by their managers by points and badges as a result of recognition of tasks done and for performing actions like peer support, collaboration, and subsequently convert the points to vouchers that are of use to the users – all powered by a single mobile application.

To the managers, they are now able to promptly instill positive morale to the team by quickly distribute points electronically to employees who can then receive their recognition immediately.

Rewarding High Performing Talents with their gifts of choice

Based on the employee’s performance, high performing employees are rewarded with points which they can accumulate the points and use them to redeem rewards that are meaningful to them, something that they choose and truly want.

Rewards that are redeemable through flexible points and recognition app powered by SelfDrvn includes gift cards from 200+ merchants including Lazada, Zalora, Adidas, Grab, SASA, FashionValet, and more.

Achieving a high 80% adoption rate

After implementation of the flexible points and recognition powered by SelfDrvn, the use by the company’s managers began to rise immediately and significantly to an adoption rate of 80%. Within the first 6 months, over 2,000 employees received recognition and this garnered positive reviews from the users that also include the impact of more regular, quantifiable recognition by their managers. Based on a gamification model, SelfDrvn fosters participation, healthy competition and meaningful dialogue with managers, teams and co-workers.

The case for success

With constant competition for market share as well as talent, companies must invest wisely and with sufficient data to support business decisions. Historically, businesses haven’t always viewed employee engagement as a prime driver of the bottom line.

The company’s results are strong indicators that a clear, timely and transparent recognition given by managers are key to employee engagement to celebrate their efforts and timely feedback of their performance in their job activities – made easier when powered by an ease-of-use employee engagement solution can dramatically increase participation and buy-in from employees and managers.

Want to use real-time rewards and recognition for your employees too? Request for a demo on how it works here!

7 Keys to Building an Effective Team

7 Keys to Building an Effective Team

If you are looking to create a successful and productive team offsite, you may want to explore the following 7 ideas


  1. Open Communication

Announce to the team how this offsite team-building will actually improve business. Set up live business goals for the meeting – e.g. sales strategy and sales goals for the next year, new delivery of ideas, or product/service lines to roll-out.

2. Allow Time for Networking

There should be scheduled time slots throughout the offsite team-building duration to enable everyone to get to know each other. I recommend that “getting to know each other” activities need not be planned; instead teams should be doing this naturally. It could be a late evening sitting at the pool and chit-chatting, or having a round of “antakshri” or karaoke, whatever the team would like to do post the offsite day work!

7 Keys to Building an Effective Team
                                                                                                            Remember to set aside time for networking!


3. Build A Learning Mindset

Build their skills, and self-confidence by providing constant training. Hold weekly, or bi-monthly team workshops to teach systems and procedures for every element in your business. Teach your employees how to get the most out of the time and effort that they are putting in to reap the most rewards. Also, eliminate the need for guessing when it comes to difficult situations – create systems to specifically manage a crisis.

4. Reward the Results

Set clear and realistic targets for your employees, and keep it as transparent as possible. Targets are proven to motivate employees and give them something concrete to focus on. But don’t treat missed targets as an opportunity to punish your team; simply offer a reward (cash / kind) that will drive your team to meet the targets you set in the future. Check out this blog post for ideas on designing an effective employee rewards system.

5. Don’t Miss the Basic Needs

As an employer, the onus to provide a healthy lifestyle to employees is on you. Here are basics listed –

  • Comfortable, clean and well-lit rooms and sitting place.
  • Break areas.
  • A place for quick power-naps.
  • Flexible working schedules as the focus is on work, and not thenumber of hours.
  • Robust recognition program.

Basic infrastructure at work
                                                       Ensure the working environment is clean and comfortable to maximize employee satisfaction and productivity.

6. Offsite Events

Are overnight events allowing the team to enjoy and relax, having dinner, drinks, music etc, and truly bonding. In my experience, good teams tend to end up staying late, and talk over or brainstorming new, innovative solutions to recurring problems, and work through existing business problems. These sessions are invaluable as team members work together to work out existing problems, setting the scene for new opportunities, and building real relationships in the process.

7. Last But Not Least

Remember it’s important to keep the momentum rolling. If you fail to come out with an action plan, then you will plan to fail eventually. You may have a list of ideas from the offsite meeting, but have no clarity on executing them. Ensure that action planning is clear to all members with identified goals/actions, associated responsibilities, measurement criteria, and timelines of completion. And all of this is documented soon after the event.

This post was guest written by Saloni Kaul, a human resource specialist and corporate trainer.

5 Ways to Show Your Employees Some Appreciation This Raya

5 Ways to Show Your Employees Some Appreciation This Raya

People crave recognition and understanding.


It’s often the case that we’re more comfortable focusing on the negatives, what we don’t have and on what doesn’t work than we are on appreciating the positives, what we do have and on what does work. It is because of our brain’s negativity bias, our way of keeping ourselves out of harm’s way. 


Naturally, if we are open to the idea of showing appreciation, it would be significantly easier if it was in relation to people we loved and cared for. In the corporate arena, it is even more challenging to show others a sense of appreciation for who they are and what they do. Do they need this? Well, ask yourself what happened the last time someone noticed something positive you did or said and mentioned it to you or others? How did it make you feel? The fact is that everyone craves not only to be understood but to be appreciated. The workplace is an environment we devote the best hours daily and also, the best years of our lives. With so much of ourselves invested in our jobs, it’s only natural that understanding, recognition and appreciation be some of the things we focus on as both giver and receiver. 


This Raya, let’s look at a few simple yet effective ways we can show others that we appreciate them. 


Raya gift hamper


  1. A Raya gift hamper.
    The store-bought ones are easy, convenient and presented beautifully but you could easily assemble one yourself to suit your budget and to bring a level of personalisation to the task. Remember that it’s not the size that counts – what matters is the thought that goes into the gift.  



  1. The green packet.
    Originating in the East, the red envelope or ang pow has been adopted also by other cultures including the Malay Muslims especially as part of the Eid al-Fitr, or Hari Raya,  The difference is that instead of red, green packets are used, for its traditional association with Islam. Again, in a corporate setting, where numbers may be greater than in a family, this may place a lot of financial pressure on the giver but the focus is on the act of giving as opposed to the size of the gift. It’s an opportunity to get to know your colleagues a little better and these packets can be given to your colleagues’ kids. 




  1. Put old grudges to rest. 
    This is perhaps truly invaluable for it provides a chance to reset and renew. Sometimes, when enough time has gone by, you can forget the reason for any fallout in the first place, with pride and ego keeping things as they are unnecessarily. In the spirit of renewal and forgiveness, the first step you take to start again, to forgive or ask for forgiveness can be indeed powerful and priceless. 




  1. A simple thank you note.
    The handwritten ones on a thoughtfully worded card or beautiful parchment may blow the receiver away. In the age of always on, social media, pings and waves, the time taken to craft something longer than a quick phrase and emoticon may indeed have the impact desired. Recognition beyond any expectation.  The cost? Maybe ten dollars. The effect?  



  1. Organised free rides home.
    This would be particularly appreciated by those who rely on public transport. A free ride home, organised in advance, is a signal that you understand the individual circumstances and needs. A simple touch that can go a long way, this is once again a quick and easy to do step that can have tremendous impact. 


Showing appreciation is simple. Make it about the person and their circumstance because often, the fact that it’s not a one size fits all approach is what makes it golden. Keep things simple because it works. And engagement, empowerment, recognition, reward and appreciation are not the purview of the employer alone. Every one of us is part of our organisational loop, being affected by and affecting others which means we ourselves can and should show appreciation to those within our circles of influence. 


On behalf of SelfDrvn, we would like to wish all Muslims, Selamat Hari Raya dan Maaf Zahir dan Batin. To all non-Muslims, wishing you all a wonderful break and happy holidays this festive period. 

Build A Feedback System That Works

Build A Feedback System That Works


Springing up from your desk when your colleague informs you that your boss is calling you in a cabin to give you feedback with questions in mind like, “What have I done?”, “Did I make some huge mistake?”, “Are they going to fire me?” or “Am I not doing my job properly?”. This mindset of people makes the word feedback so negative and you are spoken to or given feedback only when you do something wrong or incorrect.

Today let’s dive into the depths of this word which makes people sweat and see if there can be a positive change which will help people develop their skills or motivate people to continue with the same effort and produce strong output.


Positive and negative feedback

Everybody knows that there are two types of feedback one is negative other is positive. As the names suggest, positive feedback is when an employee has achieved a milestone or has been performing exceptionally well. Negative feedback is the other side of the coin, i.e. when the performance is not up to the mark, behavior or professionalism issue. It is easy to give positive feedback as there are no awkward silences or discussions that take place. However, one must be very cautious while providing negative feedback as it can be demotivating and the person at the receiving end might lose their morale.


One on one and group feedback

The generic feedback that applies to a group or all the team members that do not specify a person’s performance can be provided during a team meeting. However, it is of utmost importance that individual feedback should be given in a one on one manner. Discussing feedback in front of others can cause low self-confidence, and it might be difficult for the employees to trust you with any concerns they may be facing, or they would be reluctant to approach you which can hamper productivity.


Ensuring regular feedback

It is very crucial to provide regular updates and feedback as an employee will feel looked after and have a clear mindset of the target to achieve and how to progress to achieve the same. Keeping your employees updated about their performance, checking for any difficulties and challenges that they might be facing. It can get tedious to provide constant feedback to employees, so use a software that helps ease your life; employees can share their problems on these platforms, or you can use social media to be in constant touch with your team members. If you are approachable or available to your team in their time of need and there is a healthy bond between team members the feedback given gets implemented much easily.


Mix and match your feedback

Nobody likes to listen to negative things, and neither do your employees. Try and understand why there is a downfall or dip in the performance of an employee, start with the positives and do not compare. When you include positive and negative, it cuts down the negativity, and the employee feels that they are appreciated for the work they are doing. The sense of being critical to the organization develops a bond which can benefit both the employee and the employer immensely. With this technique, the negative feedback is taken as a guide to improve their performance rather than a judgment.


Two-way conversation

Feedback should never be one-way it should always be two-way conversations. Every day is a new day, and we learn many new things from our peers and colleagues. When you implement feedbacks and get critiqued for your work is when you grow as it helps understand the right method to get the assigned work completed. You can achieve your goals and a post in an organization that has or follows to and fro feedback system. If management is open to feedback from employees, it will enhance the work environment and functioning. Be a leader, not a boss and strive to improve your team alongside, learn and grow together to attain goals and immense job satisfaction.

People spend more than half of their life at a workplace, and if one does not feel valued and do not get the opportunity to grow, work can seem hectic and stressful. Hence, it is significant to tend to your employee’s needs and assist them to develop with accurate feedback. You will grow when your team grows. No matter how great or poor the outcome is, always give and receive feedback positively.

Do not let your emotions or perception about someone command over your better judgment. Try and place yourself in your employee’s shoes before you give feedback to understand what the reaction might be or if you sound harsh as words cut through sharper than a knife. Just like Frank A. Clark states, “Criticism, like rain, should be gentle enough to nourish a man’s growth without destroying his roots.”

Employee Engagement Done Right

Employee Engagement Done Right

Strategies that drive a deeper emotional commitment.

How many of us have worked in organizations where the employee engagement survey is rolled out, questions are asked and yet, nothing is ostensibly done about what is suggested or complained about? How many of us find it difficult to figure out just where the moral problem lies? Employee engagement is complex and some of the methods we’ve used to address it may sometimes be flawed in and of themselves, leading to other challenges. At its crux, employee engagement brings certain issues to the forefront.

Building trust

Trust, for one. People need to be able to trust their leaders and know there will be no retaliation for telling the truth. They also need to know that their leaders are interested in what they have to share and will take relevant and timely action on feedback given. Authenticity plays a part. Feel good tactics will eventually be noticed for what it is.

This is why a platform that incorporates gamification and real-time feedback, one that puts the employee in the driver’s seat, may be what works.

A singular approach

Morpheus Consulting Pte Ltd is an eight year old company providing business consulting, application development and IT infrastructure consulting. Even with 78 employees, they found that they had limited tools and resources to hear from their employees. Their communication channels were ineffective, and as is the case for many other companies, they had limited resources for reward initiatives. They looked to SelfDrvn to help them achieve multiple aims with their employees – engagement, motivation and performance recognition all delivered through gamification.

“Using SelfDrvn has given us deep insight and understanding about the concerns of our staff and what they would like to see us implement in the company.”

Violet Tang, HR Manager, Morpheus Consulting

Embodying variable components and plug and play options, SelfDrvn is an all-in-one platform to retain, reward and engage their talent. It has helped Morpheus Consulting through a number of touchpoints including employee pulse surveys, reward and recognition programmes, peer feedback loops, goal setting, wellness games and leaderboard competitions.

Gamification as a tool

Gamifying wellness – how does that work? Since physical health is increasingly a concern that impacts organisational success and the bottom line, ensuring that companies take a positive and proactive step to address this, will add value.

But how do you do that without encroaching on an individual’s preferences and choices? Enter gamification.

Gamification has been used by companies for a long time, according to Gabe Zichermann, author of Game-Based Marketing and CEO of Gamification.co. As Jennifer Van Grove mentioned in her article, Gamification: How Competition is Reinventing Business, Marketing and Everyday Life, the military, Hollywood and the hospitality sectors are three such industries that have employed game mechanics for many years.

Gamification is used in the corporate world for educational purposes, to encourage customer loyalty, to create buzz or for social proof. Fad or here to stay, the true power of gamification lies in how well we can align it to our business objectives. And in this context, SelfDrvn’s offering can help in retaining talent, engaging and rewarding employees, capturing and holding on to intellectual capital, perhaps even plug skill gaps. In this way, it is addressing the most common and pressing business issues with modern day solutions that work.

SelfDrvn is your all-in-one platform to retain, reward and engage talent. To schedule a 30 minute obligation free consultation, email contact@selfdrvn.com today.

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